Digital Communications/Marketing Specialist

Objectives/Responsibilities:

• Manage, craft, and execute Pensacola Chamber of Commerce digital marketing campaigns, including, but not limited to, social media, email marketing, search engine optimization, and other digital communication aspects assigned by leadership.
• Establish, maintain, and execute digital marketing calendars to clearly and consistently deliver targeted campaigns to followers and stakeholders*.
• Consistently analyze and identify trends of the Pensacola Chamber of Commerce social media, websites, and any other campaigns relating to digital communications.
• Research and analyze current digital consumer behaviors and implement such findings to Pensacola Chamber of Commerce marketing strategies.
• Report current trends to supervisors clearly and consistently to evaluate performance metrics of digital marketing campaigns.
• Maintain consistent and current Pensacola Chamber of Commerce brand messaging across all media platforms.
• Collaborate with events, membership, and leadership teams to establish clear, concise, and up-to-date messaging.
• Prepare and present reports and analytics on the overall performance of marketing aspects and campaigns to leadership, including, but not limited to, ROIs and KPIs.
• Attend all Pensacola Chamber events to collaborate and create marketing campaigns.
• Collaborate with the team to provide unsurpassed customer service to all stakeholders, guests, and community leadership.
• Maintain individual campaign and annual digital marketing budgets as set forth by leadership.
• Consistently meet deadlines set forth by leadership for optimal service delivery to stakeholders and the organizational mission.
• Maintain a consistent and collaborative team working environment.
• Other duties as assigned by leadership.

 *Stakeholders – Chamber Members, Internal Leadership, Sponsors, Board Members, etc.        

Email Resume and supporting documents to admin@pensacolachamber.com